Public Relations

Media Training: Not Just For A Crisis Anymore

When most people hear the term “media training,” they think of damage control — such as learning how to survive…

10 months ago

Tariffs Are In The Spotlight — Why B2B Marketers Should Care

Trade tariffs don’t usually factor big in marketing strategies — but that may be changing. In recent months, talk of…

11 months ago

How UGC Can Power Digital Marketing Success

Authenticity is more than a buzzword—it’s a driving force behind customer trust. And one of the most powerful ways to…

12 months ago

New Rules Of Engagement: How Social Has Transformed PR

Just as it’s become part of our everyday lives, social media is completely reshaping public relations. Platforms like LinkedIn, Facebook,…

1 year ago

Carabiner Ranked #5 Among Atlanta’s Largest PR Firms

We’re excited to share some big news—Carabiner Communications has been named the fifth largest public relations firm by Atlanta Business…

1 year ago

Journalists as BFFs? 5 Ways To Make Yourself An Ally

Establishing solid relations with the reporters covering your industry can yield numerous benefits for your brand, from greater visibility and…

2 years ago

Online Critics and Hecklers: 5 Ways To Handle With Diplomacy

In our digital age where every brand's move is scrutinized under the social media microscope, encountering critics and hecklers is…

2 years ago

Celebrating Women’s History Month And Our Agency’s Leaders

March means more than the start of spring and college basketball—it is also Women’s History Month. On a personal level,…

2 years ago

Newsjack Your Way To Media Coverage

“Help, I’ve been newsjacked!” Likely, you won’t ever make that cry on a darkened street corner since newsjacking isn’t something…

2 years ago

How SMEs Can Be The Marketer’s Best Friend

In today's competitive business landscape, companies are constantly seeking ways to stand out from the pack and establish themselves as…

2 years ago